5 Essential Strategies for Highly Effective Initial Meetings

Reaching corporate decision makers is really tough these days. They rarely answer the phone, roll all calls to voicemail and seldom call you back. You may think that their behavior is rude. But the truth is, these busy people are contacted by dozens of sellers every single day – all requesting a spot on their already overcrowded calendar.

When you do set up a meeting with a corporate decision maker, it’s imperative to make the best use of this hard-earned “window of opportunity.” Whether you have 15 minutes for a phone conversation or 30 minutes for an online presentation, your prospects must feel that their time with you was well spent.