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Case Study: Jackson Spalding
from Polycom

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Case Study


Description:
Jackson Spalding, a marketing communications firm, has offices in Athens, Georgia, and Dallas, Texas and remote employees on the U.S. coasts. When traditional voice conference calls weren’t enabling employees in remote offices to engage fully, they implemented Polycom HD room telepresence solutions. Video communication has allowed the employees to feel “location liberation” while still being productive and efficient.

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For Jackson Spalding, adopting Polycom telepresence has been transformative. “The quality of Polycom telepresence is extraordinary, so we can communicate ideas much more quickly. Even if you brainstorm on a whiteboard, the other party can see it.”

Teams are more cohesive, as well. “It’s easier to bring people onto a project, because they don’t feel disconnected,” says Crosby. “And working face-to-face, they contribute more. One of our owners told me he’s now more likely to agree to participate in a brainstorm, because he won’t have to just sit and listen to people talking on a phone for an hour or two.”

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